With AEvent Custom Audience abilities, the audience segmentation and targeting ability is endless.

Every Timeline is created with a default set of audiences based on the Delivery Platform selected within that Timeline.

AEvent has further targeting / segmentation abilities based on Time Attended, Present, Page Views, Geographic Location, and Inbound Webhook.

AEvent handles all equations in an audience segmentation as an IF and then an AND statement.

Time Attended - (Equal, Less Than, Greater Than), This enables you to create an Audience segmentation based upon total time spent (or not spent) on your Event.

Present - (Equal, Less Than, Greater Than), This enables you to create an Audience segmentation based upon your Attendee being present at, before or after an exact minute during your Presentation.

Location - (Equal, Not Equal), This enables you to create an Audience segmentation based upon your what Country your Attendee was in at time of registration.

Page View - (Did Visit, Didn't Visit), This enables you to create an Audience segmentation based upon whether or not your attendee visited a page that you have specified. (This works in conjunction with our Audience Tracking Pixel).

Inbound Webhook - (Matches, Does Not Match) This enables you to create an Audience segmentation based upon whether or not an inbound Webhook was received for your attendee. (Purchase Buyer Exclusion, Action, Call Booking, Etc.)

Once you define your Webhook value, the Copy Endpoint button is enabled. This needs to be copied out and into the platform you are sending the Webhook from.