SMS is one of the most powerful tools you can use to drive show-up rates, boost live engagement, and follow up with precision post-event. Below is a curated set of high-performing SMS templates categorized by audience type and webinar lifecycle stage.
Pre-Webinar (For Registered Attendees)
Use these to confirm registration and maintain excitement in the days leading up to the webinar.
Initial Confirmation After Registration
"🎉 You're in, [Attendee_Name]! Thanks for registering for our webinar on [Webinar_Topic]. Mark your calendar: [Webinar_Date] at [Webinar_Time]. Stay tuned for more details!"
1 Week Reminder with Teaser
"Just a week away! Our [Webinar_Topic] webinar is coming up on [Webinar_Date]. Get ready for exciting insights on [Teaser_Topic]. See you soon! 🌟"
3-Day Prep Tips Reminder
"Only 3 days until our [Webinar_Topic] webinar, [Attendee_Name]! Prep with this checklist: [Prep_Tips_Link]. Can't wait to see you there! 🚀"
Day-Before Reminder with Agenda
"Tomorrow is the day, [Attendee_Name]! We'll cover [Key_Agenda_Item]. Join us at [Webinar_Time]: [Webinar_Link]. 📅"
Day-Of Hype & Access
"Today’s the day, [Attendee_Name]! Your [Webinar_Topic] webinar starts at [Webinar_Time]. Join here: [Webinar_Link]. Let’s go! 🌈"
During the Webinar (For Live Engagement)
Boost interaction and maximize in-the-moment participation.
Welcome Message
"🌟 Welcome to our [Webinar_Topic] webinar, [Attendee_Name]! We’re thrilled to have you. Ask questions anytime!"
Interactive Poll
"Quick poll, [Attendee_Name]! What's your biggest challenge with [Webinar_Related_Topic]? Reply with your answer!"
Mid-Webinar Check-In
"How's it going, [Attendee_Name]? Finding the content helpful? Drop any questions you have!"
Special Offer Drop
"Exciting news, [Attendee_Name]! Here’s a special offer just for you: [Special_Code] for [Product/Service]."
Closing Message
"Thanks for attending, [Attendee_Name]! Access your bonus content or next steps here: [Follow_Up_Link]."
Post-Webinar (Non-Attendees)
Convert missed opportunities into re-engagement.
Replay Link
"Hi [Attendee_Name], we missed you at [Webinar_Topic]! Watch the replay here: [Replay_Link]. 📹"
Follow-Up Resources
"Sorry we missed you, [Attendee_Name]! Catch up with these helpful resources: [Resources_Link]. 📚"
Interest Check
"Missed our webinar, [Attendee_Name]? Tell us what you’d like to see next: [Feedback_Link]."
Non-Attendee Special Offer
"Couldn’t make it? [Attendee_Name], use code [Discount_Code] for [Product/Service]: [Offer_Link]."
Next Webinar Invitation
"Join our next live session on [Upcoming_Webinar_Topic], [Attendee_Name]! Register here: [Registration_Link]. 🚀"
Post-Webinar (Attended, Didn’t Buy)
For warm leads who engaged but didn’t convert.
Thank You + Feedback
"Thanks for attending [Webinar_Topic], [Attendee_Name]! What did you think? [Feedback_Link] 🌟"
Special Offer Reminder
"Still thinking it over, [Attendee_Name]? Use [Discount_Code] for [Product/Service] here: [Offer_Link]."
Resources for Deeper Learning
"Hi [Attendee_Name], explore [Webinar_Topic] further with these: [Resources_Link]."
Personal Check-In
"Anything holding you back from [Product/Service], [Attendee_Name]? We’re here to help!"
Book a Consultation
"Want to talk options? Schedule a consult after [Webinar_Topic]: [Consultation_Link]."
Replay or Encore Promotion (For All Non-Buyers)
Capitalize on urgency, exclusivity, and second chances.
Replay Announcement
"Missed [Webinar_Topic], [Attendee_Name]? Watch the encore here: [Replay_Link]. 🎥"
Replay + Offer
"Replay now available, [Attendee_Name]! Offer still valid: [Offer_Details] – [Replay_Link]"
Replay Highlight
"Don’t miss this key insight from [Webinar_Topic]: [Key_Topic]. Watch now: [Replay_Link]. 🌟"
Re-Engagement Prompt
"Still curious about [Product/Service], [Attendee_Name]? Replay’s up: [Replay_Link]. We’re here if questions pop up."
Final Push + Bonus
"Last chance to catch [Webinar_Topic] replay, [Attendee_Name]! Use [Discount_Code] before it ends: [Replay_Link]"
FOMO Sequences (Pre + During Webinar)
Designed to spike urgency and excitement.
2-Day Countdown
"⏰ Only 2 days left, [Attendee_Name]! Don’t miss [Webinar_Topic]. Huge insights ahead."
Exclusive Content Tease
"[Attendee_Name], we’re sharing never-before-seen strategies on [Webinar_Topic]. Don’t miss it."
Limited Seats
"Seats are filling fast, [Attendee_Name]. Lock yours now for [Webinar_Topic]. 🏃"
Expert Community Nudge
"[Attendee_Name], your peers and top voices are attending [Webinar_Topic]. Don’t get left out."
Final Call (Pre-Webinar)
"Final Call, [Attendee_Name]! [Webinar_Topic] kicks off tomorrow. Join us or miss out."
Live Q&A In Progress
"You’re missing live Q&A right now, [Attendee_Name]! Join before it ends: [Webinar_Link]."
Offer Live During Webinar
"Act fast, [Attendee_Name]! Live offer happening now in [Webinar_Topic]. Join in: [Webinar_Link]"
Key Segment Starting
"[Attendee_Name], the most-anticipated topic—[Key_Topic]—is up now! [Webinar_Link]"
Webinar Ending Soon
"⏰ Time’s almost up, [Attendee_Name]. Don’t miss closing thoughts and takeaways. [Webinar_Link]"
Pro Tip: Always personalize these with merge fields (name, topic, etc.). Use AEvent’s dynamic timeline triggers to send them at the right moments.