In this tutorial, you will learn how to create, link, and schedule an encore campaign using AEvent. By setting up an encore campaign, you can automatically register non-attendees from your main event to the following event, ensuring they don't miss out on important information. This tutorial will help you streamline your event planning and provide a seamless experience for your attendees.
Step-By-Step Tutorial:
Step 1: Adding the Encore Action to the Main Campaign
Open your campaign settings and click on "Create Action."
Choose the time frame for the encore action. In this example. we're selecting one day after the main event at 8:00 am.
Select the audience for the encore action (in this case, choose "Non-attendees" to automatically register them for the encore event).
Select "AEvent Functions" then "Encore Campaign."
Select the campaign you want to encore.
Click "Create" to finalize the encore action.
You'll now see the encore action added to the timeline.
Step 2: Reviewing and Editing Non-Attendee Actions
⚠️ IMPORTANT REMINDER ⚠️
Make sure the encore actions are set to occur only for attendees and not non-attendees
Adjust any messaging or content to cater specifically to attendees, ensuring they don't receive duplicate information from the encore campaign.
Step 3: Saving Changes and Exploring the Encore Campaign
Click "Update Action" to save the changes you made to timeline actions.
Take a quick look at the encore timeline you have linked and explore the actions within the encore timeline, such as sending registration confirmation and additional event details to non-attendees.
Step 4: Scheduling the Main Event and Encore Event
Create a New Event by clicking on "Schedule An Event" from the Dashboard.
The "Schedule Webinar" window will open
From the dropdown, select your Campaign for the "Event Campaign."
Set Schedule Parameters:
Select if the event Type is "One Time" or "Recurring."
Set if you'll be using the "Account" or "Registrant" TimeZone.
Set the "Start Date" and "Start Time" for both the Main Event and Encore.
If recurring, set the "Repeat Mode" accordingly.
Select when to "Expire" your event.
Click on "Schedule Event" to finalize scheduling your Encore Campaign.
You will now see your Main Event and Encore Event scheduled.
Congratulations! You have successfully learned how to create, link, and schedule an encore campaign using AEvent. By adding an encore action to the main campaign, you automatically register non-attendees for the encore event.
👉 Remember 👈
Review and edit any actions that occur after the encore registration to ensure they are tailored specifically for attendees. By following these steps, you can streamline your event planning and provide a seamless experience for your audience.