Formally SendInBlue

AEvent avatar
Written by AEvent
Updated over a week ago

Brevo is an SMTP service that seamlessly connects with AEvent, enabling you to send emails to attendees upon registration.

Furthermore, it lets you schedule reminder emails leading up to the event and set up prompts for post-event follow-ups.

Once configured, it provides a fully automated email delivery process.

Timeline Actions:

How To Find Your API Info For Brevo

You will need to get the API Key

To find your API Key, you need to go to your dashboard, find your account settings, and click on the SMTP & API tab in the dropdown.

  • Select API Keys

  • If you do not have APIs set up and saved yet, click the Create API Key

  • Name your API Key

  • Click Generate

👉 Pop-Up Note: You Will ONLY See This Once 👈

That is it, you have the API Key you will need to integrate Brevo with AEvent.

Adding Brevo to AEvent

In order to add your Brevo Integration, you will need to first navigate to Integrations within AEvent, search / select Brevo, and click Add Integration.

  • Then, name your integration as you see fit, and click 'Add.'

  • Once here on the access popup, take your API Key, add it to the form, and click "Continue."

  • Once your Brevo account has been successfully added, you will see it's Connected, and you are able to click on 'Test'.

A successful connection will yield a positive test result. Congratulations, your Brevo account is now successfully connected to AEvent!

Activating & Configuring Brevo For Your Timeline and On-Registration Email

Go to the timeline you want to use Brevo on and go to the integration settings.

  • Find Brevo and toggle it on.

  • As long as you have Activated the integration, you are good to use it for your Timeline Actions.

    • If you wish to only send Brevo Emails through a timeline action and not when someone registers for your event, you can skip the rest of this step.

  • Click the Cog Wheel for the Integration's Settings for On-Registration Email

You will want to click on the Disable Toggle, and it will show Enabled and an Edit Option will appear to the left of the toggle.

Once you click on Edit, it will open up an email editor so you can create your email that will go to the people who just registered for this event.

  • You also have many options to personalize the email.

    • E.g. Registrants' first name and supply the Join Link, for example, and Save it.

  • If you tick the checkbox, you can Collect Engagement Metrics

And that is it. You now have set up an Email to trigger when a person registers for your event.

Collect Engagement Metrics

Below you will find where the two places are that you can set up to collect the Engagement Metrics.

You will also find where you can view your analytics once your event is over to view your sent vs opened.

To Use for On-Reg Emails

You want to go to the timeline you are using the SMTP service on

You want to go to the integrations section of the timeline

Find the integration and select the cog wheel

In the integration settings select the check box “Collect Engagement Metrics”

To Use Metrics with Timeline Actions

When you go into your timeline action for the email you will want to select the checkbox “Collect Engagement Metrics”

Review your Metrics

Once the event passes you can go to Schedule and select Past.

Find your event and select the pie chart for that event

Once in the Analytics go to the User Agent View Section

Select the “Display Email Engagement Metrics” toggle under the chart

Now you see the Total Emails Sent vs the Total Emails Opened

Creating A Timeline Action With Brevo

Go to the timeline and day you want to trigger your Action/s. Make sure that the integration you want to use is active on this timeline (see how above ⬆️).

Click on the Create Action button in the top right to get started.

  • Selecting the date and time that you wish the action to occur

  • Select the Audience you are targeting

  • Select your Brevo Integration

  • Create the email message

  • Choose Collect Engagement Metrics if you are using it

  • Then, Create the Action

  • This is how it will look on your timeline.

How To Reconnect Brevo

If you are encountering issues with your Brevo integration, it is possible that your API information has changed from Brevo, has been reset, or has been closed.

  • If you click 'Test' and it is NOT successful, the first step we recommend is reconnecting your integration.

By clicking Re-Connect, you will need to re-enter your Brevo details for the API authentication purpose.

Once your Brevo account has been successfully added, you will see its Connected state, and you will be able to click on 'Test.'

A successful connection will yield a positive test result.

Congratulations, your Brevo account is now successfully re-connected to AEvent!

How To Remove Brevo

If you want to remove your Brevo integration from AEvent;

  • Navigate to Integrations.

  • Locate your Brevo integration and click on the Trashcan icon.

  • You then will be prompted to confirm deletion.

Once you confirm removal, the integration within AEvent no longer exists.

⚠️ NOTE: ⚠️

Removing this integration will immediately affect its use with any timelines that it is active in.

If you are experiencing issues with this integration but do not desire to REMOVE it, we recommend reconnecting it instead.

This will allow its configuration to continue as set within your timelines.

Need some help creating your Email Campaign?
Snag our entire sequence, pre-built inside Brevo!

Simply copy the link & follow the instructions.

Campaign Share Codes



How To Videos On YouTube

Exciting News! 🎉

Have you checked out our awesome YouTube Channel yet? 📺

We've got a whole playlist dedicated to helping you set up this integration with AEvent!

And hey, if there's anything we missed or you still have questions about it, don't hesitate to reach out!

We're here to help every step of the way. 😊

🆘 Help Is Here 🆘

If you have any questions about this Integration, please reach out to our Support Team with any questions about the SendGrid and AEvent Integration.

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